Writecombination Social Media
by Andrew Knowles
21-Sep-12

Why should I use Twitter?

To get any value from Twitter you need to have some idea of what you want from it.

I, and others I know, initially set up Twitter accounts without any clear objectives. We simply wanted to ‘play’ with it, to see what it could do. I’ve been ‘playing’ with new software packages for years, exploring their potential.

What took me by surprise was its simplicity. I finished ‘playing’ within moments because Twitter doesn’t come with the bells, whistles and options associated with most other applications.

I came quickly to the point of having to decide what I wanted to get from Twitter. Without some sense of direction, there was no point in continuing with it.

Here are some reasons why you might want to use Twitter:

  • To network with people who share a common interest.
  • To get news updates about particular events.
  • To monitor what others are saying on subjects of interest.
  • To vent your frustration to the world or to specific organisations.
  • To recruit followers for a particular cause.
  • To promote your business.
  • Something else (feel free to share your reason for using Twitter through a comment).

These are not mutually exclusive. I use my Twitter account, @andrew_writer, for both professional and personal objectives. I considered having two accounts but decided against it. 

Only your imagination limits what can be done on Twitter. But in practice, your use will probably be similar to that of many others, focusing on one or more objectives from the list above.

 




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